The Claridge (Photo: Andy Borysowski)
TJM Atlantic City, the new owners of the the Claridge Hotel in Atlantic City, have announced a “Summer Grand Opening of The ‘New’ Claridge Hotel.
The plan, according to a press release issued on Monday evening, Feb. 24, is to “bring back the charm and elegance” the historic 1920s “icon hotel.”
Plans for an official grand opening are scheduled for May 2014.
“We are excited about this new opportunity for us in Atlantic City,” said Sherry Amos, TJM Atlantic City’s spokesperson, and former Resorts Atlantic City executive.
“The distinct beauty and rich history of The Claridge Hotel, combined with our new plans for revitalization, will surely provide guests with a new popular destination to visit. Our dedication to customer service will set a new standard with attention to detail being paramount.”
TJM Atlantic City is a subsidiary of the Florida firm TJM Properties, Inc., a privately held real estate firm owned and operated by Terence J. McCarthy of St. Petersburg, Florida.
According to the press release, “TJM Atlantic City plans to position the property with the 1920s era theming that will blend perfectly with this architecturally stunning historic hotel. Additional enhancements will be added including new themed restaurants, an elegant lobby bar and many new entertainment options, soon to be announced. These new attractions will certainly add a new appeal for Atlantic City and Jersey Shore destination travelers.”
Once known by its 1929 nickname “Skyscraper by the Sea,” the Claridge, which was sold in October 2013 by its former owners Caesars Entertainment, is situated in the center of the Atlantic City Boardwalk, next to Bally’s and the former site of the Sands.
Sinatra stayed here
“One of the last remaining architectural masterpieces from the Boardwalk Empire Era, The Claridge Hotel housed such legends as Marylyn Monroe, Al Capone, Nucky Johnson, Princess Grace of Monaco and Frank Sinatra,” according to TJM.
The “New” Claridge will target leisure travelers, families, group travel and convention business with an emphasis on providing unique service amenities including private limo transportation, shopping and golf packages, state-of-the-art cardio health club with pilates, spectacular entertainment in the 600 seat Las Vegas-style cabaret showroom and an elegant ballroom facility to host weddings and private functions.
The Claridge Hotel, which was the hotel tower for Bally’s before it was sold last year, will also be easilly accessible to casino customers who can visit Bally’s via a connected second-floor entrance.
With 500 rooms, and a desirable location “centered in front of Brighton Park on the famous Atlantic City Boardwalk,” the “new” Claridge is located at Boardwalk and Park Place and offers a free beach and “unique ocean front experience.”
The property is also located one block from the Tanger Outlet Shops (with more than 100 retail locations) and a short distance from Boardwalk Hall and The Pier Shops at Caesars.
Additional information regarding room reservations, employment opportunities and property developments will soon be posted as they become available on The Claridge Hotel’s official Web site Claridge.com, according to the press release.
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