Hump Day Report: Oscar Night Sunday
Wednesday, March 3rd, 2010
Rants and raves about burning topics that have caught my attention midweek, be it greedy corporate shenanigans, frustration or joy in regards to the Philly sports teams, a movie, show or DVD that has fired up my imagination, an intriguing personality, or my on-going battle to lose weight in our fast food world. — Lori Hoffman, Associate Editor, Atlantic City Weekly
As both a film critic and devoted movie buff, I get excited about the “super bowl for movie fans,” the presentation of the 82nd Annual Academy Awards, which takes place this Sunday. More often than not I make Veal Oscar and crack open of a bottle of bubbly to enhance my enjoyment of the night. (Check out my predictions here.)
However, the ratings for the telecast have been declining in recent years, as not enough casual movie fans are hanging around to wait for the winners to step to the podium for their golden boys.
The Academy decided this year to try and draw more fans by increasing the best picture nominations from five to ten. The idea was that this would open up the nominations to more mainstream, popular movies. Surveys conducted by the Academy showed that movie fans were tired of seeing movies they didn’t see — and didn’t want to see —winning all the major prizes. Well it worked, as The Blind Side, District 9 and Up joined the expected nominees like The Hurt Locker, Avatar and Inglourious Basterds.

Sandra Bullock
Will The Blind Side win? Not a chance, but Sandra Bullock is the best actress frontrunner for her wonderful performance in the film.
Personally, I think giving out Oscars to movies that were brilliant, even if they weren’t big box office hits, is the way it should be. The ideal behind the Academy Awards is to honor movies that try to do more than earn a boatload of cash. When popular movies are also brilliant examples of artistry, that is the ultimate win win situation for the Academy.
Back in 1998, the success of Titanic, the top grossing movie of all time, gave the Oscar telecast its best ratings in more than 20 years, 57.25 million viewers; by comparison when No Country For Old Men won in 2008, the numbers of viewers was 31.76 million. Both were wonderful, Oscar worthy movies. One was a love story; the other was dark and sad. Dark and sad movies just aren’t going to be major box office hits.
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Rants and raves about burning topics that have caught my attention midweek, be it greedy corporate shenanigans, frustration or joy in regards to the Philly sports teams, a movie, show or DVD that has fired up my imagination, an intriguing personality, or my on-going battle to lose weight in our fast food world. — Lori Hoffman, Associate Editor, Atlantic City Weekly



William J. Marino, chairman of the Board of Directors of the
The unofficial start of the Oscar Awards season begins in September at the Toronto Film Festival. Now the season has begun in full tilt, buzz-worthy mode with the announcement of award nominations and winners from the Washington, D.C. Film Critics Association. The rest of the major critics associations will soon follow. As expected, two flicks at Toronto are in the mix, Precious and Up In The Air, as well as another film that played there, An Education. DC winner George Clooney should go on to win the best actor Oscar for Up In The Air, although another prime candidate is Morgan Freeman for Invictus.
I want to send a shout out and congrats to the Atlantic City Convention & Visitors Authority (ACCVA) whose Web site has been honored with two awards presented by the International Academy of Visual Arts. The
Atlantic County Freeholder Alisa Cooper (pictured left with Sebastian Cutaia, vice chairman of the Columbus Day Committee, and Gennaro Consalvo, chairman of the Columbus Day Committee) was the recipient of the 2009 Humanitarian of the Year award given by the Columbus Day Committee of Atlantic County. After a mass at St. Michael’s Church, Miss Cooper received the award at festivities at Columbus Park in Atlantic City. Cooper was selected as this year’s recipient because of her charitable activities as she has generously volunteered her time, energy and talents for many causes and organizations throughout South Jersey.