That’s one way to Beat the Heat …
Contestants were selected by Cat Country 107.3 FM radio, which also broadcast the event, and NBC-TV 40 meteorologist Rick DeLuca served as a judge. The event was held in conjunction with Bally’s “Beat the Heat” promo running through July 4.
After two hours and 30 minutes, contestant Dan Kirwin of North
Wildwood relinquished. The contest pushed on for almost another hour until the final four contestants decided to split the prize and warm up. Samantha Stuart of EHT, Shaun Churchill of Estell Manor, Anthony Jarno of Forked River and Larry Reid of EHT each received $125 for conquering the “Ice Block” and learning an unique way to “Beat the Heat.”
The Beat the Heat promo is triggered any day the temperature outside exceeds 72 degrees through July 4. The first 1,000 people who insert their Total Rewards Players Card into a slot machine after the “official” temperature is read at 3pm will receive $1 in free slot play for every incremental degree, minimum of $5 per guest.